Comments on: We trashed our time sheets and we’re feelin’ good!

By: bobbi

bobbi — Wed, 21 Oct 2009 15:23:27 +0000

good stuff, Scott! i am a pal of Stacy’s and she gave me this link. i like what you’re saying and have the same firm belief to deliver solutions in order to make my clients happy and give them a ROI as well.

By: Laura

Laura — Sat, 27 Jun 2009 01:24:21 +0000

AGREED. As a creative, I understand the hassle and creative block counting minutes costs. I think it costs you more money to count the time than it does to just do the job as effective as possible. Don’t get me wrong, it’s important to know how much time you’re spending on something – but to crunch seconds, no way. It’s all about quality, not quantity. If you promise something fabulous, give it to them! Great post.

By: Scott

Scott — Fri, 26 Jun 2009 19:03:31 +0000

Hi Nicolette, thanks for the comment!

Another reason why this model doesn’t work well (and fairly) for the creative agency and the client is because it was designed by and for CPAs. People thought it made sense, so they adopted it and never looked back.

By: Nicolette

Nicolette — Fri, 26 Jun 2009 15:02:11 +0000

I like the bit about stifling creativity when measure output in 6 minute increments. I believe this is why the traditional agency model is failing. Most creative people today just want to do the work.

I often express to clients, “Don’t expect me to explain my thought process.” Ideally, it’s my body of marketing knowledge they hire. I do what I do and the results speak for themselves.